Mascara Monday: Shiseido-The Makeup Mascara Base

| January 12, 2009 | 9 Comments

Greetings and hot chocolate, friends! Did yall have a wonderful weekend? I was happy to finally spend mine at home. I’ve been traveling since the holidays so it was nice to be stable for a “hot minute“—as my Mommy would say. I’m off to D.C. next weekend but that’s one getaway that I can not wait for.

Ahhh, so let’s see. This mascara review is long over do. I have had this baby here for quite some time. Shiseido mascara base is supposedly a “cult fave” among beauty gurus, editors and novices. Did it pass my tests? Make me smile? Have I found an awesome mascara primer?

Shiseido The Makeup
mascara base

Price: 3 out of 5 ($22 from Sephora)
Packaging (Brush Wand): 2 out of 5
Overall: 4 out of 5

What it claims: “A clear base coat for eyelashes that improves mascara application and wear as it boosts volume and curl. Adds dramatic definition to the eyes.” (source)

The truth: Definitely decent as far as mascara primers go.

What I loved about it:
I love the fact that it isn’t white like most mascara bases. In fact it has a gel-esque texture that I can appreciate. It didn’t make my lashes feel heavy and “loaded” like primers tend to do.

What I didn’t like: While it did give me a little extra volume, it wasn’t anything to do cartwheels over. I don’t think it is a necessary step in mascara application.

Overall: Okay, so here’s what I REALLY like about this mascara primer..how much easier it makes mascara application. If you find that your lashes really don’t cooperate well with mascara application, this primer can do the trick. I found it easy to apply. My lashes were longer and I think it gave me a little curl. When I applied the first coat of mascara, I found that I didn’t HAVE to do a second or third coat because the primer had already assisted in giving me extra volume. Which I suppose is a good thing.

I could not STAND the brush.

Eww….I mean…why does it look like that? It is a little challenging trying to get that messy brush through your lashes. Another plus for Shiseido mascara base is the wear. It holds up! Or maybe the mascaras I use for it are already up to par in the wear department.

IDK, my BFF Jill. <---random, I know. I actually say this when something confuses me. It’s rather hard to review primers. They are dependent on a lot; how your lashes already look, what you are trying to achieve, the mascara you are using and how much you put on. If you are trying to decide if you need one, I would think of it this way—does your mascara need extra “umph”? If so, maybe a primer would work for you. But then at this price, you are better off purchasing ANOTHER mascara. I don’t know….see, it’s hard!

Lashes with 1 coat of mascara
(NO primer)


Lashes with 1 coat of mascara
(primer)


Would I recommend it?: Not really. Not because I didn’t like it but because I’m not sure how necessary it is for regular mascara users. But if you like primers then yes….this is a good one!

Are you a fan of mascara primers? Have any favorites? Don’t see their purpose? Tell me what you think…..

Love you now and later,

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(photo source)

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Category: Mascara Monday

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Comments (9)

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  1. Askmewhats says:

    I have never tried any mascara primers and I am on the hunt for that…someone recommended me this one and I’m glad you reviewed this as I wanted to make sure before I purchase any.

    I would say based on photos, your lashes look full but you’re right, its hard to do a review on primers as your lashes to be honest are long a full to start with! girl ! If only you can see my lashes, INVISIBLE!!!! :)

  2. The Pretty Brown Girl says:

    I will be skipping that one. That brush is scary @ me!

  3. Nessa says:

    I use Prescriptive’s Lash Builder. idk if it really does work, I think I just use it b/c it makes me feel like I am contributing to volume?

  4. B says:

    Nikki–> If you've been searching for a decent primer, then I say go with this one. I think you will like it. It's funny…I don't consider my lashes to be as long/full compared to others. Craziness!

    PBG–> Ain't it something? It's pretty bad…lol!!

    Nessa–> I've used that one too and hmmm….I think it may be in our heads. I don't know. I still feel "IDK"-ish about primers.

  5. PBW says:

    That brush is pretty gnarly looking.

  6. Miss Pretty says:

    I don’t really see a change!

  7. Brown Girl Gumbo says:

    I’ve never used a mascara primer…hmm…I probably wouldn’t. THanks for the review! :-)

  8. Anonymous says:

    I agree that the brush needs revamping but i looove this primer because without it, my eyelashes will not stayed curled and any mascara i put on will smudge off within a few hours(darn my oily skin…!!)
    It doesn’t give volume or really lengthen but its a must-have for those who have stick straight lashes or have oily skin and don’t want to use a waterproof mascara.

  9. victoria says:

    Shiseido has reformulated the Mascara Base. Thinner formula, thinner wand. It’s supposed to nourish the lashes, and it’s still clear/gray, and I’ve heard it can be worn alone.

    I don’t know if it will hold a curl for stick straight lashes anymore. But for me it sounds good because it “conditions” lashes. The old formula may have been too waxy for me.

    I can’t stand white primers; even my sample Lancome cils booster sits untouched. I’m going to try the new Shiseido Mascara Base!

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